Montaulk Monster - Viral Marketing or Escaped Graveling?

I just learned about this from a co-worker, apparently I was too caught in up an (gung-gung) SVU marathon to notice that monsters invaded the Hamptons this weekend. Or, more likely, an viral marketing campaign for Cloverfield 2 or something like Cryptidsarereal.com. The guy from Animal Planet that isn't Steve Irwin (for obvious reasons) says it is a carnivore and likely to be a raccoon or dog. But that was on Fox News and we know you can't believe anything they say there. Better yet, there is also a theory that there is a testing facility on something called Plum Island not far from the shore where this washed up. Perhaps it is a mistake that escaped and their Treat Williams-like security officer couldn't wrangle it in time. Who knows? Maybe it is a dead baby Cloverfield Monster who has a really, really mad mom. Although at ComicCon in June, JJ Abrams did say that while they were making a sequel, it wouldn't be a "literal sequel". So who knows? Either way, I vote for a Plum Island Escapee . It would take the focus off of John Edwards/Paris Hilton/Obama. Plus, if it were a movie, someone like LL Cool J would have to step forward and save us all.